[HushTug] 2WAY square bag now on sale!

Introducing the new mini bag "2WAY Square Bag" from HushTug.

This model inherits the structure and high quality of the existing "Square Business Bag" (left), but has been redesigned to be more compact and easier to use in everyday life .
While demand for mini bags is increasing,
"There aren't many stylish mini bags that adults can carry."
"2-way is even more convenient"
This was born as a new challenge in response to such requests.
Straight and neat design

The overall design is based on a square shape, giving it a minimalist and sleek impression.
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A hard core is placed on the surface, allowing it to stand on its own.
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Recessed handle that minimizes the use of metal fittings
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No decorations on the back, giving it an extremely simple look
There is a zipper pocket on the front, but the back is intentionally free of decoration.
It has a balanced design that allows you to change the expression and hold either side as the "front."
HushTug's first detachable shoulder strap

This bag is usually designed to be carried underneath the body, but you can also attach a shoulder strap to wear it over your shoulder depending on the situation.
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Thick and soft shoulder tape prevents shoulder pain
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Length can be adjusted firmly
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The single-hanging style is elegant and recommended.
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The short strap and hanging style is also very fashionable.

When not in use, you can remove the shoulder strap for a neater carry.
A well-designed internal structure that can hold more than it looks

There is a zipper pocket on the outside.
You can create a designated place for small items that you want to access quickly, such as a smartphone (standard size), key case, or card case.

The interior has a magnetic closure.
The upper part is finished with cowhide leather, creating a luxurious feel.

The lining is made of suede-like polyester, giving it a business-like feel.
Storage example
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11-inch iPad (can be stored with ease)
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500ml plastic bottle
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Bifold wallet, mobile battery, earphones
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Long wallet (can be stored vertically)
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pouch
Although it looks minimalist , it has ample capacity, so you don't have to worry even if your luggage increases .

The structure is such that the bag will not lose its shape even when a plastic bottle or tablet is placed inside.
The beauty of the "square" design expands the range of styling options

It goes great with neat outfits such as jackets, suits, shirts, and slacks.
The design is not too business-like, so it blends naturally with casual outfits.
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Hold it from below for a smart look
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Carry it comfortably over your shoulder
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Shorten the strap to make it look like an accessory
We aimed for the bag to have an appearance that does not stand out too much, but brings out the style of the person carrying it .
Development Background

We received a lot of positive feedback immediately after introducing a sample on YouTube, but because we were determined to set up a mass production system and start selling the product in stock, it took us a long time to finally complete the product.
"It would be great if it was 2-way."
"I want a mini bag that is elegant."
This is a new proposal that embodies such feedback.
Conclusion

The 2-way square bag is perfect for those who want the convenience of a mini bag while still looking neat and tidy .
Storage capacity, functionality, and a high-quality appearance—
I would be delighted if you could pick it up and experience it all for yourself.
The actual product is on display at our Harajuku and Ikebukuro stores, so please try holding it in front of a mirror.
We hope you will continue to look forward to HushTug's products.

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Physical store information

HushTug operates an online store as well as physical stores .
You can also purchase new items on the spot, so please feel free to stop by.
*Payment is cashless only. Please note that cash payments are not accepted.
