The ultimate simple leather tote that impressed the cost-conscious people of the world

I want to make smart, rational purchases.

Among business people who think like this, there is a bag that is becoming a hot topic.

This is a leather tote from the Mongolian leather brand HushTug.

Leather in Mongolia?

It's an unfamiliar phrase, but it's a brand that's currently attracting attention.

The EC site, which was launched three years ago, already has It has over 2,000 purchase reviews.

It has an average review score of 4.7/5.0.

Also, Nearly 300 letters from buyers have also been made public. It has become a brand loved by many customers.

It is a major media

  • NHK World
  • Business Media Newspicks
  • BS TV Nikkei Morning Plus FT
  • Fashion magazine Senken Shimbun

It has been featured on websites such as these and has become a hot topic in the leather industry.

Source: https://www3.nhk.or.jp/nhkworld/ , https://www.bs-tvtokyo.co.jp/ , https://brandit.co.jp/

Why has the HushTug tote bag become such a popular product among customers in such a short time?

The secret is, The answer becomes clear when we unravel the question, "Why Mongolia?"



Why Mongolia?
1. An environment where high-quality leather can be obtained

HushTug uses hides sourced from nomadic herders in Mongolia.

Mongolian animals: They can survive in temperatures as low as 30°C in summer and minus 40°C in winter.

Such a harsh environment is rare in the world.

This world-class harsh environment results in an extremely strong and durable hide.

Its quality is recognized around the world, and much of it is exported to leather-powerful countries such as Italy. *1

It is not uncommon to find leather bags labeled "Made in Italy" that contain Mongolian leather.

Why Mongolia?
② Leather is abundant, so it is cheap.

Mongolian leather can be purchased at about 1/10 of the price compared to Japan.

As mentioned earlier, the quality of Mongolian leather is not inferior to that of Japanese leather, and is also highly regarded in leather-producing countries of Europe.

So why is it so cheap?

The reason is simple: Mongolia has an abundance of leather.

[Number of livestock]

Japan: 2.55 million heads*2
Mongolia: 70.94 million heads*3

[population]
Japan: 125.57 million people*4
Mongolia: 3.36 million people*5

[Livestock per person]
Japan: 0.02 heads Mongolia: 21 heads

Although Mongolia's population is 1/37th of Japan's, it has 28 times as many livestock animals as Japan.

When it comes to the number of livestock per person, Mongolia has an unimaginable 1,050 times that of Japan.

By the way, in Mongolia, they do not kill animals to get their skins.

The nomads kill only the amount they need to feed themselves, in a way that causes as little suffering as possible.

If left alone, livestock will mate and multiply more than they can eat.

As a result, only one male is left in the herd, and all the other males are castrated to prevent the herd from multiplying any further.

Mongolia has an abundance of leather .

I hope you can imagine what this means a little bit.

For these reasons, leather can be purchased in Mongolia at one-tenth the price than in Japan.

Why do we
Have you never heard of Mongolian leather?

Here a question arises.

High quality and low price.

Why haven't we, who are looking for value for money, heard of Mongolian leather?

The bottom line is that it's not a lack of study.

The system was set up in such a way that it was impossible to learn about Mongolian leather.

Why, when asked "Which country is famous for leather?", do we answer "Italy"?

This is because you often see luxury bags that say "Made In Italy" around town.

However, the "Made In XX" listed here is It is not the country where the leather was harvested, but the country where the leather is made into bags.

That is, Italy It is not famous as a country that produces leather, but as a country that turns leather into bags.

If that's the case, why not just make their own bags using leather produced in their own country?

If they make the bags themselves, they can display the logo "Made In Mongolia."

Because the quality of the leather is good, Mongolian leather is becoming famous.

But Mongolia doesn't do that.
No, I couldn't.

Why Mongolia has not become famous as a leather powerhouse

With so much leather in abundance, why aren't Mongolian leather products better known?

Why hasn't Mongolia sold its leather products to the world?

That's because Mongolia was a socialist country until just 30 years ago.

In a socialist country, your salary is the same whether you work hard or not.

In other words,

No matter how well designed a bag is, no matter how advanced the technology is,

The salary is the same.

This is not how you can hope to create something better.

There is no way that the level of Mongolia's leather industry can improve.

Thirty years after the end of socialism, we still haven't developed the technology to be competitive on a global scale.

Mongolia,
Towards becoming a world-recognized leather powerhouse

That's where the Mongolian leather brand HushTug came in.

A leather craftsman who trained in Japan set up a factory in Mongolia.

We teach how to make quality bags that are accepted in Japan and around the world.

The company's work has been well received by Japanese customers, and the number of craftsmen has grown from the original three to 70.

In just a year and a half, HushTug has become one of the top bag factories in Mongolia in terms of production volume and number of craftsmen.

From Japanese customers

  • I was looking for a simple bag like this.
  • Great value for money
  • Quality that rivals high-end brands

It has received high reviews with an average rating of 4.7/5.0 .

However, all HushTug products can only be purchased online, meaning you can't see the actual product.

To address these concerns, HushTug "Free returns and exchanges within 30 days of receiving the product, no matter how much it has been used." The following service is provided.

Returning the item is easy; just attach the cash-on-delivery slip included with the product and take it to a convenience store.

HushTug will also cover the return shipping costs, so you can return it for free.

"It wasn't what I expected..."
"It was harder to use than I expected."
"Maybe a different color would have been better."

We want to eliminate mistakes such as these, and want our customers to enjoy shopping with 120% peace of mind.

It seems that they started this service with this idea in mind.

No matter how much you use it, you can get a refund within 30 days, so if you buy it to try it out,

If you think it suits you or looks cool, it's a plus. in, If it doesn't work, you can just return it for free, so there's no loss. is.

If there is only a plus or zero, in theory there is no loss,

If you're even slightly concerned, it would be a shame not to try it.

We've introduced a lot of things so far, but all HushTug products are handmade by craftsmen,

It is not uncommon for products to be on a waiting list due to being unable to be mass-produced.

While you're deciding whether to buy it, you might suddenly find yourself waiting for several months.

Again, you can return or exchange the product within 30 days after it arrives.

In theory, there is no loss So, if you're even a little concerned, it would be a shame not to try it.

After receiving the product, you can return or exchange it within 30 days.

While they're still in stock, we recommend trying out the HushTug leather tote, which was created after much thought.





*1
https://www.maff.go.jp/
*2
https://www.stat.go.jp/
*3
https://montsame.mn/
*4
https://www.maff.go.jp/
*5
https://www.montsame.mn/