The tote bag recommended for your new life is HushTug. The shop manager will teach you how to choose a tote bag and recommend some tote bags!

2024/03 HushTug Editorial Department

Spring is the season of change.

It could be a new school or job, or even if the environment remains the same, it could be a new school year and you'll be feeling refreshed.

One thing to be careful about in this new life is to make sure you have all the items you need ready .

In particular, the bag you carry around with you on a daily basis has a big impact on your daily life, so you want to be particular about it, and one I would especially recommend for a new lifestyle is a tote bag.

Let me introduce myself again. My name is Nakajima and I am the manager of the showroom of the leather brand HushTug .

I usually talk to a variety of customers, and many of them say, "I'm looking for a tote bag to use for work starting in the spring."

As the store manager and person in charge of product planning for HushTug, I find the tote bags in particular to be highly versatile and highly recommended for a new lifestyle.

I would like to explain why tote bags are recommended for a new lifestyle , and finally, I would like to introduce you to HushTug tote bags .

The reason why tote bags are so useful when starting a new life is due to three features that tote bags have .

High storage capacity

Tote bags are popular because they have a large storage capacity compared to other similar bags.

You can store everything you need every day, such as your laptop, pouch, plastic bottle, and lunch box, all in one bag.

When your environment changes, you may find yourself carrying different items than before, so you 'll want to make sure you have enough capacity so you can go out with peace of mind .

Easy to carry

The tote bag features long handles and is designed to make it easy to carry even heavy loads over your shoulder.

Whether you're commuting by bus or train, or on foot, a tote bag keeps your hands free and distributes the weight of your belongings.

Backpacks are also popular as items that can be carried on the shoulder, but a big advantage of tote bags is that they make it easy to take things out of them .

Highly versatile

Another great thing about tote bags is their versatility .

For example, in my case,

  • Daily commute
  • When I go to my regular gym
  • Weekend getaways

It is used in a variety of situations, such as:

Especially in situations like starting a new life, where you need to use things in a variety of places, I think it's extremely convenient to be able to use one bag for multiple purposes .

These three features make tote bags the most recommended bag for many people starting a new life .

So far we have explained why tote bags are recommended, but from here on we will explain the "3 points to consider when choosing a tote bag" that we actually recommend to our customers.

① Capacity: A size that can store all your essentials

In your new life, you will have to carry around a variety of items.

One thing to pay particular attention to is the size of your laptop when you are carrying it around .

In particular, even if the size is the same, the thickness of the exterior varies depending on the manufacturer, so be careful not to end up with a laptop that you want to put in after purchasing it because it won't fit.

We recommend that you check the actual size of your laptop and choose a tote bag based on that.

②Design: Suitable for both business and casual wear

The new environment requires flexibility to adapt to different situations .

If you choose a tote bag with a simple design that is suitable for both the office and weekend outings, you can use it in a variety of situations.

When choosing a bag, functionality and capacity are important, but it's also good to choose a design that will make a good impression on others .

③Material: High-quality materials that last a long time

Because it is something you use every day, the material is what we want you to pay the most attention to .

It is recommended to search based on the material rather than price or design , as this is directly related to durability, design, and usability.

Depending on the material

  • My synthetic leather bag has fallen apart.
  • The fabric has rubbed off due to friction.

Many people may have had this experience, but we still recommend genuine leather, which combines durability and design .

Genuine leather bags are expensive, but they can be used for a long time, so they are a good value for money purchase in the medium to long term .

Choose the tote bag that's perfect for you by paying attention to the three factors of capacity, design, and material.

We recommend the HushTug tote bag.

Finally, let me introduce you to a tote bag from the brand HushTug , where I am the showroom manager.

HushTug is a relatively new brand that began selling in 2019, but has been chosen by over 60,000 customers so far.

Their signature tote bag has the most reviews (about 2,500) of any genuine leather tote bag in Japan , and has received high reviews with an average score of 4.7/5.0 .

Actual reviews
(You can slide it sideways)



The biggest feature of HushTug tote bags is their simple design .

"Ultimate simplicity with no unnecessary features"

Based on this concept, there are no metal fittings or even a brand logo on the outside of the bag.

Its simple design is supported by high-quality Himeji leather and Japan's world-class sewing techniques .

A traditional Japanese sewing factory founded about 90 years ago

Because the design is so simple, unless the quality of the genuine leather and stitching is high, the finish will not be nice and it will look cheap.

Naturally, if you only consider the cost aspect, it will be cheaper to use cheap leather or other materials from overseas and produce overseas.

However, in order to express the simple design that HushTug seeks, we are committed to producing our products domestically.

The high quality of the genuine leather and stitching not only improves the design, but also increases durability so that you can use it for a long time .

However, when you insist on high quality and produce something domestically, the price usually ends up being high.

If you search for "Japanese-made tote bags," you'll find that most of them are over 50,000 yen , so it's not easy to try them out casually.

That's why HushTug manages everything from planning to sales in-house, keeping intermediate costs as low as possible, allowing them to offer their products at affordable prices despite being made in Japan.

The value for money relative to the quality has been praised in many reviews, and as the store manager, it's a point that I can confidently recommend .

30-day free trial available

By the way, you can try the HushTug tote bag for free for 30 days .

Specifically, this service allows free returns and exchanges within 30 days of delivery .

The process for returning or exchanging an item is also simple. You can return or exchange an item immediately, as shown in the video below.


HushTug is basically sold exclusively online. (*There is a showroom in Tokyo where you can see the products.)

To eliminate the worry of making mistakes when shopping online, we offer a 30-day free trial period.

As long as you use the bag within that period, you can return or exchange it no matter how much you use it or if it gets damaged , so be sure to take advantage of this service and try out a HushTug tote bag.